May 2020 Retro Rhetoric

In this issue’s retro rhetoric we’re going to western Michigan to visit Cal Betten, a man who has seen a little bit of everything trucking related during his long career. Cal started out part time in 1965 at age 17 greasing trucks and changing oil for Michigan Express based in Grand Rapids, Michigan.

May 2020 Truckin’ Tattoo

Bryan Emig stopped by our booth at the ATHS Nationals in Des Moines Iowa and shared his very cool and touching tattoo that is a tribute to his late grandfather and his 42 year trucking career.

Equipment Express Inc

If you’ve ever been down to Texas, you know the weather tends to be hot, but Caldwell, TX is home to a fleet of blue heavy haul trucks that are hotter than any Texas sun. Truett Novosad owns and operates a fleet of clean heavy haul trucks. 

2019 Annual Brooks Truck Show

August 23-25th 2019, the Annual Brooks Truck Show was held at the Pacific Northwest Truck Museum in Brooks, Oregon.

2019 No Coast LargeCar Truck Show

The 2019 No Coast LargeCar Truck Show was held August 31st-September 1st at the Hancock County Fairground in Britt Iowa. This was the first stop of our Mid West tour, and what a trip it was!

Jonathan Eilen

We were honored back in March 2011 to have had this amazing ride featured on our online cover as this was the last truck Jake Eilen drove before he passed away in 2008. So in March 2019 when Jonathan Eilen showed up at the Mid America Truck Show with the very same 2007 Peterbilt 379, having had a makeover, we knew it needed to be featured again.

June 2020 Days Gone by

Black Hills Trucking was established in 1977 and has 4 locations operating a specialized fleet of over 100 trucks and cranes. Black Hills services include heavy haul, lowboy, rig moving, crane, flatbed, and forklift service. Along with its modern equipment Black Hills also still operates a number of heavy duty tractors working on rig moves and other heavy duty jobs.